THE LOZIER MOTOR COMPANY
1914 Lozier | 1915 Lozier | 1915 Lozier (Side View) |
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THE LOZIER MOTOR COMPANY
In 1900 the Lozier Motor Company left its bicycle manufacturing business in Cleveland, Ohio and relocated to Plattsburgh, New York. The company built marine engines and passenger boats in a factory on the corner of Margaret Street and Cumberland Avenue. Realizing that boat manufacturing was a seasonal business the construction and sale of boats was negatively impacted by the long North Country winters the Lozier Motor Company switched to the booming industry of automobile production in 1905.
Loziers were not just any automobiles, they were some of the most expensive and exquisite vehicles of its time. In fact, the company had a breathtaking showroom on 42nd Street across from Grand Central Station in New York City. In 1910 success in business allowed the Lozier Motor Company to open another automobile factory in Detroit. But beauty and quality were not the only traits of a Lozier; the cars have a notable history on the racetrack. In 1907 Lozier won its first race, a 24-hour slog around a mile long horse track in the pouring rain with soon to be famous, Ralph Mulford, at the wheel. Lozier was almost always a podium finish, but its most remarkable finish was on May 30, 1911 at the Indy 500. It was the first time Lozier had entered this pinnacle of car racing, and it won a heavily contested second place. The Lozier averaged 80 miles per hour during the race. Getting too big too fast and problems among the company's leaders lead to its downfall and in 1915 the plant, now owned by the Georgia Pacific paper company, was sold.
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For further information on Lozier history please visit our Newsletter!
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